by admin | October 3, 2025 | Article
Is it time for a rebranding of communication? This suggestion might sound off kilter but it’s apposite in the state we’re in. The 2025 communication trends include increased reliance on social media and refined algorithms, marketing micro-influencers, IA-powered tools... by admin | October 3, 2024 | Podcast
Welcome to the world of cognitive biases, all 200 of them. They are pervasive across fields, spanning from finance and education to human resources, IT and even the military. As innocuous as they may seem, if left unchecked, they have the potential to derail... by admin | May 3, 2024 | Article
“There is no neutrality. There is only greater or lesser awareness of one’s bias.” —Phyllis Rose As the day closes, you will have processed 70,000 thoughts. To accomplish this, 100 billion neurons will connect to some 500 trillion points through synapses in your... by admin | September 9, 2023 | Podcast
What if you could deepen the impact of your communications by strategically scheduling activities on days and times of the week when your audience is most receptive and likely to engage positively? In today’s podcast episode, the host, Ginger-Lei Leatham,... by admin | May 18, 2022 | Article
“At times, the solution to a maze is to reduce it to embers and walk straight through the ashes.” —Mary Doria Russell When dealing with measurements, communicators often find themselves in a house of mirrors — a maze with multiple exiguous aisles and wall-to-wall...